Dodge//SRT® is making performance even more attainable, expanding its popular Dodge Power Dollars national sales promotion from Charger and Challenger models to now include Durango SRT 392 and Durango SRT Hellcat models and, for the first time ever, the Dodge Hornet.
“Dodge brand total sales in the U.S. increased 16% from the first quarter to the second quarter of 2024, and we plan to continue to build on that momentum,” said Matt McAlear, Dodge brand CEO. “We know our Dodge//SRT enthusiasts crave more power and performance, and Dodge Power Dollars gives them an extra boost to join the Brotherhood of Muscle.”
Starting today, customers across the United States can get $10 per horsepower cash allowance toward the purchase of 2023 model-year Dodge Charger SXT, GT and R/T models, 2023 Challenger SXT, GT and R/T models and all 2024 Dodge Durango trims, including SRT 392 and supercharged 6.2-liter HEMI® SRT Hellcat models that produce 710 horsepower and 645 lb.-ft. of torque. For the first time ever, the 2024 Dodge Hornet is also eligible for the industry-exclusive program.
Dodge Power Dollars examples include:
| Durango | HP | Dollars |
| SXT | 293 | $2,930 |
| GT/Citadel V-6 | 295 | $2,950 |
| R/T/Citadel V-8 | 360 | $3,600 |
| SRT 392 | 475 | $4,750 |
| SRT Hellcat | 710 | $7,100 |
| Hornet | HP | Dollars |
| GT | 268 | $2,680 |
| R/T | 288 | $2,880 |
| Charger | HP | Dollars |
| SXT | 292 | $2,920 |
| GT | 300 | $3.000 |
| R/T | 370 | $3,700 |
| Challenger | HP | Dollars |
| SXT/GT | 303 | $3,030 |
| R/T | 375 | $3,750 |
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